How can I measure the success of my promotional merchandise?

 

It's easy to track the success of your promotional merchandise! The most important thing to do is keep the promotional items you plan on giving away in a safe place, then after you give them out tally up how many of each item has been returned back. This way you can get an accurate count of how many giveaways were actually put into use.

You can also measure your success by analyzing the results of your promotional merchandise. Look at metrics such as website traffic, social media followers, and email list size.